An Iconic London Hotel Just Got a Much Needed Refresh
Refreshing an iconic hotel is one of the more dangerous games in travel. Chances are, those who loved it will hate it no matter what you do and the newcomers won’t appreciate the confines you worked within. It’s a challenge recently undertaken by Jacu Strauss, the creative director of Lore Group and the mind behind …
An Iconic London Hotel Just Got a Much Needed Refresh Read More »








