Queries mount as The Trade Desk takes an unprecedented step into TV’s adland
By Ronan Shields • November 21, 2024 • In its most recent earnings call, The Trade Desk declared 2024 a “banner year for CTV,” a now familiar catch-cry for the company that’s long been the ad tech darling of Wall Street. The public markets’ curiosities saw the demand-side platform’s stock price tumble in the immediate …
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