Tech

Amazon Web Services (AWS) has set out how its investments in artificial intelligence (AI) chips and software are saving customers money and helping them migrate their legacy Windows and VMware workloads off-premise much quicker. AWS CEO Matt Garman used the opening keynote at the public cloud giant’s Re:Invent customer and partner conference in Las Vegas, …

AWS on using GenAI to speed up legacy VMware and Microsoft datacentre migrations Read More »

After years of waiting, smart home manufacturer Eve Systems has finally given its Android customers what they really wanted: an app.  More than two years in the making, the Eve app for Android promises to unlock smart features that were previously available only to iOS users, according to The Verge.  But before you get too …

Eve finally fulfills a promise to Android smart home users Read More »

Intel has taken enormous pains to prevent a repeat of the driver woes that plagued its first-generation “Alchemist” GPUs inside its second-generation “Battlemage” cards, Intel fellow Tom Petersen told The Full Nerd podcast on Tuesday morning. “It’s a complex problem, but we have invested gi-namic resources into addressing it,” Petersen, also known as “TAP,” told …

Intel: ‘We have invested gi-namic resources into addressing’ Arc GPU driver issues Read More »

Looking forward to using Siri and HomeKit to control your robot vacuum? Your wait just got a little longer.  An edit to a teeny-tiny footnote at the bottom of the Apple Home product page indicates that robot vacuum support for HomeKit has been pushed back into “early 2025,” as noted by Macrumors.  During its annual …

Apple just pushed a key smart home feature into 2025 Read More »

Marketers and publishers historically have their own goals associated with scale. When it comes to content, the KPIs vary according to the media (i.e. podcast, video, etc.) and subject matter.  But lately, this nuanced approach to scale has flattened, resulting in a terrible impact on the quality of content and its distribution. Over the last …

The diminishing returns of scale and a return to quality Read More »

By Tim Peterson  •  December 3, 2024  • Subscribe: Apple Podcasts • Spotify Yahoo News, like many news outlets, had expected this year’s U.S. presidential election to drag on a bit longer than it did. “You have people planning to stay in the office for several days after the fact,” Kat Downs Mulder, gm and …

How news publishers are adapting post-election, with Yahoo News’s Kat Downs Mulder Read More »

The long-running feud between hip-hop heavyweights Kendrick Lamar and Drake took a sharp turn recently when Drake threatened legal action against his record label, accusing it of allegedly bankrolling influencers and bots to push a diss track against him. The twist — and the frenzy it sparked — captured the pulse of modern fandom: intense, hyper-digital …

Drake-Kendrick feud shows how fandom has become a battleground Read More »

This Marketing Briefing covers the latest in marketing for Digiday+ members and is distributed over email every Tuesday at 10 a.m. ET. More from the series → This time of year, it used to be a regular occurrence for ad buyers to be tasked with spending the year’s leftover ad dollars as marketers feared that …

Marketing Briefing: Why marketers aren’t focused solely on ‘use it or lose it’ spending in Q4 anymore Read More »

This year’s presidential election could provide a reality check — or a red herring — for marketers. Young men overwhelmingly backed president-elect Donald Trump earlier this month, and young men were twice as likely as young women to vote for the rightwing Reform party in the U.K.’s July general election. In response, some marketers might …

The case for and against brands changing how they market to men after recent election results Read More »

battling the brackish water Some say it’s a costly pipe dream; others say it’s part of the future. Ralph Loya was pretty sure he was going to lose the corn. His farm had been scorched by El Paso’s hottest-ever June and second-hottest August; the West Texas county saw 53 days soar over 100° Fahrenheit in …

Can desalination quench agriculture’s thirst? Read More »