Luxe labels like Gucci, Fendi, Burberry and Balenciaga are selling digital clothes for big bucks. These high-fashion items can be worn in the metaverse, which is a real-time, computer-generated world where users live vicariously through custom-designed avatars.
In the metaverse, one virtual Gucci bag sold for 350,000 virtual dollars, or $4,000 in real-world money. On the digital platform DressX, Mary J. Blige’s Super Bowl look for a whopping $8,400. Find out more on this futuristic gaming trend in this episode of “Post Poppin.”