Kendra Bracken-Ferguson uses intentional resets to stay on track throughout her busy days.
Teneshia Carr, editor of All the Hats, recently sat down with Kendra Bracken-Ferguson, the founder of BrainTrust Founders Studio. BrainTrust, which supports Black beauty and wellness founders by providing access to resources, education, and capital, launched in October 2021 with more than 25 brands and over $100 million in services and support from corporate partners.
Bracken-Ferguson says that bringing diversity, equity, and inclusion to the beauty industry can be taxing. One way she decompresses is by taking time for intentional resets, which means checking in with her core needs–like rest, food, and exercise–as well as exploring what else she might need to help her reach her full potential.
Mar 3, 2022