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Salma Hayek Flaunts Strong Abs and Legs at ‘Magic Mike’ Premiere

Salma Hayek Flaunts Strong Abs and Legs at ‘Magic Mike’ Premiere

Salma Hayek is a force to be reckoned with, and she does not mess around. Case in point: Salma dominated the red carpet this week in a see-through dress that showed everyone just how strong she is. The 56-year-old actress attended the premiere of Magic Mike’s Last Dance in Miami, Florida, and she definitely brought …

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Amid the e-commerce slowdown, Barbarian launches new 200-person commerce division

Amid the e-commerce slowdown, Barbarian launches new 200-person commerce division

Despite warnings of an e-commerce slowdown after the pandemic-era boom, some marketing agencies are creating new commerce-specific teams. New York-based creative agency Barbarian has created a new 200-person team it’s named Barbarian Commerce, which will combine new content creation capabilities with other efforts such as first-party data and R&D offerings. As part of the plan, …

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Why TheSoul Publishing’s Victor Potrel isn’t overthinking how YouTube Shorts will share ad revenue with creators and publishers

Why TheSoul Publishing’s Victor Potrel isn’t overthinking how YouTube Shorts will share ad revenue with creators and publishers

Subscribe: Apple Podcasts • Stitcher • Spotify For as big as the short-form vertical video market has become over the past few years, 2023 is poised to be a monumental one. YouTube will start sharing ad revenue with Shorts creators on Feb. 1, as TikTok continues to open the revenue-sharing program it introduced last year …

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Marketers seek agency-of-record relationships with influencer agencies as influencer marketing matures

Marketers seek agency-of-record relationships with influencer agencies as influencer marketing matures

As influencer marketing matures, marketers are seeking longer-term relationships with influencers themselves as well as influencer marketing agencies. Agency execs at influencer marketing agencies say that they’ve seen a significant uptick over the last 18 months and, even more so, at the end of 2022 in requests for proposals for agency-of-record relationships with brands. The …

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I Had No Idea Any Of This Would Work. I Feel Stupid, But Life’s About To Get Much Easier.

I Had No Idea Any Of This Would Work. I Feel Stupid, But Life’s About To Get Much Easier.

The best things in life are free. Not only that, but the best things in life can be made so much better with these easy life hacks. Anyone can pull these tricks off and, when you do, you’ll feel like a total champ. Not only that, but you’ll look like a champ. Check them out …

I Had No Idea Any Of This Would Work. I Feel Stupid, But Life’s About To Get Much Easier. Read More »