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Alex

WTF is the IAB’s AI Accountability for Publishers Act (and what happens next)?

This article is a WTF explainer, in which we break down media and marketing’s most confusing terms. More from the series → This week, the Interactive Advertising Bureau proposed new protections to stop AI bots from freely harvesting online content.  The legislation seeks to hold AI companies to account for illicit scraping and failing to …

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Programmatic is drawing more brands to this year’s Winter Olympics

In over 50 years of selling its wares, Pittsburgh cookware brand All-Clad has never run advertising against live sports coverage. But next week, it’s diving into the deep end with a campaign set to run alongside Peacock’s stream of the 2026 Winter Olympics. “We’re an American heritage brand,” noted Stephanie Sandkvist, head of retail media …

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Brands invest in creators for reach as celebs fill the Big Game spots

This story is part of Digiday’s annual coverage of the Super Bowl. More from the series → As the creator economy grows, marketers have put new energy into Super Bowl LX outside of the traditional prime-time ad spot — from hosting creators at Super Bowl watch parties to pop-up events on the ground. Creators are everywhere …

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SiteMinder Research: Domestic Bookings’ Share Grew in 2025

DALLAS, Texas—New data from SiteMinder found that domestic travel continued to gain share across the United States in 2025, with 77 percent of arrivals coming from within the country, up from 73.78 percent the year prior.  This aligns with the global data from SiteMinder’s Hotel Booking Trends, based on more than 130 million hotel bookings, which showed domestic …

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What Is the Meaning of Conflict Management for Successful Dispute Navigation?

Conflict management involves comprehending and addressing disputes in a way that satisfies everyone involved. It requires skills like active listening and emotional intelligence to navigate disagreements effectively. By using strategies such as collaborating and compromising, you can nurture a collaborative environment. This not merely promotes innovation but likewise strengthens team dynamics. As you explore the …

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