April 2023: a flourishing start to spring for the European hotel industry

April 2023: a flourishing start to spring for the European hotel industry

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4 min reading time

Published on 22/05/23 – Updated on 23/05/23

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Since the beginning of the year, hotel performance in Europe has continued to improve. While prices mostly explain this dynamic, more tourists are also returning to their travel habits.

In Europe as a whole, the hotel industry posted a 15.8% increase in RevPAR compared to the pre-crisis period (vs. April 2019), driven by a +21.4% increase in ADR. In terms of occupancy, the hotel industry is still lagging behind by 3.4 points, but the gap is narrowing month after month: it was 4.2…

MKG Consulting

MKG Consulting

MKG Consulting

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