Fashion and tennis have always been a stylish duo. Whether it’s on the court or off, tennis players know how to make a statement. Lately, young stars have been teaming up with luxury brands to create some unforgettable moments. Take Jannik Sinner, for example. The World No. 1 made waves at Wimbledon last year when he walked onto the court carrying a custom Gucci duffle bag. Designed in collaboration with his racquet sponsor, Head, the bag perfectly fused sportswear and high fashion. Sinner isn’t the only one stepping into the fashion world. Carlos Alcaraz also made headlines in 2023 with his partnership with Louis Vuitton. Now, British tennis star Jack Draper is the latest player to join this elite list.
Jack Draper has been on a meteoric rise through the ATP rankings. Over the past year, he’s been making serious moves, and his breakthrough moment finally came at Indian Wells. Known as “the fifth Slam,” Indian Wells is the most prestigious tournament outside of the four Grand Slams. The 23-year-old claimed the title and, with it, a spot in the world’s top 10. Today, he stands at No. 7, solidifying his place among the best in the sport.
With newfound success comes new opportunities. Draper’s rapid ascent has caught the attention of the fashion world, and he’s now the face of Burberry. The British luxury brand announced him as its ambassador on Instagram, writing, “Introducing our new brand ambassador, British No. 1 tennis player Jack Draper. His drive, dedication, and optimism, on and off the tennis court, make him a perfect match for Burberry.”
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For the British No.1, this partnership is a dream come true. Speaking to WWD, he shared, “Being able to represent Burberry as a brand ambassador is a real honor for me. I have admired the brand since I was a kid — it’s an iconic house and represents classic British style.”
His association with Burberry has been seen before as well. In February, he was spotted front row at Burberry’s Spring/Summer 2025 show at London Fashion Week. Sitting beside him? None other than Vogue’s legendary editor-in-chief, Dame Anna Wintour. The tennis-loving fashion icon was also seen in Draper’s player’s box at the US Open last September when he reached the semi-finals. Draper even landed a feature in US Vogue in March, rocking Burberry in a stylish shoot.
The Indian Wells champion had once admitted that he enjoys being in front of the camera. But not everyone is sold on his latest look.
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Jack Draper’s new hairstyle doesn’t have Andy Murray’s approval
Jack Draper has never been afraid to experiment with his style. Remember his spiky mullet-Mohican hybrid at the 2024 Australian Open? Inspired by Australian rugby players, he hoped the bold choice would win over local fans. “I might get a few more fans here because of it. I like to be different and express myself. I think that’s part of tennis, right?” he said at the time.
The left-handed tennis player‘s distinct style has made waves before, and last month, Vogue highlighted his tall frame, reddish-brown hair, and Kennedy-esque look. But his latest transformation, a bold blonde makeover, has sparked quite the reaction, especially from fellow Brit Andy Murray. The 23-year-old has been putting in the work at the National Tennis Centre, training with fellow Brit Jacob Fearnley. Over the past week, he shared a series of photos on Instagram, showcasing intense practice sessions and some downtime.
Andy Murray, known for his dry humor, couldn’t resist taking a playful jab at Draper’s new look. The three-time Grand Slam champion dropped a comment and wrote, “Not sure if you noticed but I think a bird has 💩 on your hair in that photo.”
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After his stint at the hardcourts, the British tennis star is prepping for the clay season. He will be back in action at the Monte Carlos Masters that commences on April 6. From Indian Wells triumph to luxury campaigns, Draper is carving out a unique identity. What’s next for the British No.1?