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9 min reading time
Published on 11/10/24 – Updated on 15/10/24
Paris Fashion Week, held from 23 September to 1 October 2024, once again transformed the capital into the world’s fashion epicentre. The event attracts thousands of professionals, designers, journalists and enthusiasts every year, generating intense activity not only in the creative sectors, but also in the hotel industry. Faced with increased demand for accommodation, have hotels been able to attract fashion lovers ? Find out below.
What is the economic impact of Fashion Week? Organising a high-end fashion show represents a substantial investment, ranging from €500,000 to €5 million, according to a recent study by the Institut Français de la Mode published on the FashionUnited website. The main sources of expenditure for a…

MKG Consulting
Press / Research & Studies / Events / Training
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Paris
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Every week, the HON team brings you an expert look at the world of hospitality. By becoming a member, you will have access to a complete ecosystem: exclusive content, jobs, etc.