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The year’s biggest deals event is here.
Amazon Prime Day takes place from July 11-12 this year. The two-day sales event features hundreds of deals on entertainment, tech, home goods, fitness and fashion — all in one place. While the majority of deals went live on July 11 at 12 a.m. PT, new discounts can launch on the retailer at any time through July 12. You can bookmark this page (amazon.com/primeday) for the latest details on the event, and to make sure you have the full 48 hours to snag the best deals.
As always, you need to be an Amazon Prime member to access the offers. Amazon does have a Daily Deals tab on their site any customer can shop through year-round, but come July the best sales won’t be available to non-Prime members. An Amazon Prime membership costs $14.99 a month (or $7.49 a month for students). But if you aren’t already a member, you can sign up for a 30-day free trial here.
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So, what types of deals can you expect on Prime Day? This year, we’re seeing huge price slashes on Apple devices such as AirPods, Macbooks, iPads and Apple Watches; Amazon devices like Roku Sticks, Fire TVs and Echo Dots; and coveted home goods like Dyson vacuums and Nespresso machines.
We’re particularly excited about sales in home entertainment. Premium soundbars from brands like Sonos and JBL have seen significant price drops, in addition to projectors, projector screens and smart TVs. And gamers, worry not: consoles such as the PS5 and Nintendo Switch have also seen see steep discounts.
Check in here for the latest updates on Prime Day, and a running list of the best deals (remember, you won’t see the deal unless you’re signed in with your Prime membership).
Vitamix Propel Series 750 Blender (37% Off)
There’s no better time to splurge on a Vitamix than Prime Day, which brings down the price of the luxe blender by nearly 50%. The 750 blender has variable speed control and a pulse feature that lets you manually fine-tune the texture of anything you make.
Vitamix Propel Series 750 Blender,Black $629.95 399.95$629.95 Buy Now On Amazon
Shark Vertex Pro Cordless Stick Vacuum (44% Off)
You get the same power and cleaning performance as a full size vacuum with the slim, sleek and cordless Vertex Pro. The lightweight stick vacuum contains up to a full hour of runtime and comes with duoclean powerfins that deliver nonstop contact to pick up more in every pass, and a self-cleaning brushroll for powerful pet hair retrieval. Plus, it’s designed with a IQ display with real-time readouts on runtime and performance; a multiflex technology that helps clean hard-to-reach places; and a removable hand vac for above-floor cleaning. Check out more vacuum deals here.
Shark IZ662H Vertex Pro Lightweight Cordless Stick Vacuum $449.99 $249.99 Buy Now On Amazon
Shark IQ Robot Vacuum (31% Off)
Considering how much work Shark’s self-emptying robot vacuum saves you, it’s total steal even without a Prime Day deal. The magic cleaning device holds up to 45 days of dirt and debris, boasts powerful suction for deep cleaning, is packed with a self-cleaning bushroll and responds to phone and voice commands. If you’re in the market for a Dyson, check out these Prime Day Dyson deals here.
Shark RV1001AE IQ Robot Self-Empty XL, Robot Vacuum $599.99 $414.00 Buy Now On Amazon
SodaStream (40% Off)
Up your hosting game with SodaStream’s bestselling sparkling water maker, which makes fresh sparkling water at the touch of a button with three preset carbonation levels.
SodaStream E-TERRA Sparkling Water Maker (White) with CO2 and Carbonating Bottle $199.99 $120.99 Buy Now On Amazon
Olaplex No. 4 Bond Maintenance Shampoo (20% Off)
If Laneige is the most talked-about skincare product from the past year, then Olaplex is giving it a run for its money. You probably already know the shampoo and conditioner can change your hair texture for the better and make frizz a problem of the past. But the No. 3 Hair Perfector is also something to add to your haircare arsenal. Dampen your hair and apply to your roots once or twice a week to repair damaged hair and broken bonds. You won’t be sorry. Check out more Prime Day beauty deals here.
Olaplex No.4 Bond Maintenance Shampoo, 8.5 Fl Oz $30 $24.00 Buy Now On Amazon
Samsung Soundbar With Dolby Audio (65% Off)
Samsung boasts one of the absolute best Dolby Atmos soundbars on the market, and at no other time of the year will you see it for as low as $400. The luxe audio device, perfect for upgrading any at-home entertainment room, boasts 3D audio and true 3.1.2ch sound for a cinematic experience.
SAMSUNG HW-Q600B 3.1.2ch Soundbar w/ Dolby Audio $597.99 $207 Buy Now On Amazon
Lodge 7.5 Quart Enameled Cast Iron Dutch Oven (55% Off)
If you’re not looking to spend upwards of $300 on Le Creuset cookware, then a Lodge Dutch Oven is a close match for a fraction of the cost. This versatile kitchen essential is good for braising, boiling, baking and roasting your favorite meals. And just like competing brands with a higher price tag, it’s constructed out of enameled cast iron in this gorgeous azul blue hue.
Lodge 7.5 Quart Enameled Cast Iron Dutch Oven with Lid $168.00 $74.99 Buy Now On Amazon
Amazon Fire HD 10 Tablet (53% Off)
The latest Apple Fire tablet is available at 32 or 64 GB (depending on price) and offers 12 hours of uninterrupted watching with its massive battery and over 50% more RAM than any former tablets. Think of it as a tiny computer but with a smaller screen. Check out more Amazon device deals here.
Amazon Fire HD 10 tablet $189.99 $89.99 Buy Now On Amazon
Apple Airtags (11% Off)
Apple’s AirTags are one of the most popular tracking devices on the market these days, consistently ranking as a No. 1 bestseller on Amazon. More and more people are tagging their luggage with the Bluetooth tracker, which in the past was typically used to find commonly lost items like phones and keys.
Apple AirTag 4 Pack $99.00 $88.49 Buy Now On Amazon
Sony Noise-Cancelling Headphones (35% Off)
Sony’s noise-cancelling headphones are currently 35% off, slashing the already great $150 price tag down to just $98 — the best deal they’ve seen all year. Their headlining feature is their ANC (active noise cancellation) technology, which uses microphones and speakers to reduce background and surrounding noises. While drowning out distracting noises like keyboard typing or office chatter, they also deliver crystal clear audio. Check out more of the best Prime Day headphone deals here.
Sony WH-CH720N Noise Canceling Wireless Headphones $149.99 $98 Buy Now On Amazon
Sowtech Espresso Coffee (20% Off)
There’s no other time of the year you can get your hands on a luxe espresso machine for less than $40. Right now, the top-selling Sowtech espresso machine, which can make any espresso drink at the touch of a button, alongside silky, dense milk with the attached milk frother, is 20% off for Prime Day.
SOWTECH Espresso Coffee Machine Cappuccino Latte Maker 3.5 Bar 1-4 Cup with Steam Milk Frother Black $49.99 $39.99 Buy Now On Amazon
Amazon Fire TV 55″ Omni Series (22% Off)
Amazon Fire TVs have been on the market for less than 10 years, but have remade the rules when it comes to integrated streaming capabilities and quality at a good price. This 55-incher ticks all of the boxes: hands-free Alexa controls, 4K Ultra HD resolution across the wide screen, Dolby Digital Plus audio, and of course instant access to all of your favorite apps and streaming services. It also easily pairs with Echo speakers by using the Alexa app to create a great home-theater setup. Check out more Prime Day TV deals her