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Oppo Find X6, Find X6 Pro Dimensity Edition and Find X6 Pro Snapdragon Edition specifications leak online

Oppo Find X6, Find X6 Pro Dimensity Edition and Find X6 Pro Snapdragon Edition specifications leak online

The Find X6 Pro should come in two SoC variants; Find X5 Pro pictured. (Image source: NotebookCheck) Specifications for a trio of upcoming flagship Oppo Find X6 series smartphones have surfaced on Chinese social media. Reportedly, there will be two Snapdragon versions, plus a Dimensity Edition of the Find X6 Pro. All models are rumoured …

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Gleaming hands-on Samsung Galaxy S23, S23+, and S23 Ultra images leaked

Gleaming hands-on Samsung Galaxy S23, S23+, and S23 Ultra images leaked

The Samsung Galaxy S23 Ultra looks particularly premium in a fetching Botanic Green colorway. (Image source: Reddit & @DylanXitton – edited) More live images of the Samsung Galaxy S23, Galaxy S23+, and Galaxy S23 Ultra have been leaked, with a single day left before the official launch of the 2023 flagships. There are plenty of …

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Q&A: How Jounce Media and Teads are framing SPO’s role in driving sustainability

Q&A: How Jounce Media and Teads are framing SPO’s role in driving sustainability

As supply chain concerns abound, marketers are increasingly focusing on the main motivators that drive efficiency in their operations, including financial considerations, supply chain transparency and, most recently, environmental concerns.  Sustainability has not always been at the forefront of the digital video buying process for the ad industry, but brands like Teads are taking steps …

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Marketing Briefing: With younger consumers questioning brands’ trustworthiness, marketers turn to scenario planning

Marketing Briefing: With younger consumers questioning brands’ trustworthiness, marketers turn to scenario planning

Last week, M&M’s released a statement that they were retiring their famed spokescandies citing backlash to their push to be more inclusive. Just a couple days later, after much speculation on the internet about the news, the company revealed the move is all part of their Super Bowl advertising plan leaving some to question the …

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Amid the e-commerce slowdown, Barbarian launches new 200-person commerce division

Amid the e-commerce slowdown, Barbarian launches new 200-person commerce division

Despite warnings of an e-commerce slowdown after the pandemic-era boom, some marketing agencies are creating new commerce-specific teams. New York-based creative agency Barbarian has created a new 200-person team it’s named Barbarian Commerce, which will combine new content creation capabilities with other efforts such as first-party data and R&D offerings. As part of the plan, …

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Why TheSoul Publishing’s Victor Potrel isn’t overthinking how YouTube Shorts will share ad revenue with creators and publishers

Why TheSoul Publishing’s Victor Potrel isn’t overthinking how YouTube Shorts will share ad revenue with creators and publishers

Subscribe: Apple Podcasts • Stitcher • Spotify For as big as the short-form vertical video market has become over the past few years, 2023 is poised to be a monumental one. YouTube will start sharing ad revenue with Shorts creators on Feb. 1, as TikTok continues to open the revenue-sharing program it introduced last year …

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Marketers seek agency-of-record relationships with influencer agencies as influencer marketing matures

Marketers seek agency-of-record relationships with influencer agencies as influencer marketing matures

As influencer marketing matures, marketers are seeking longer-term relationships with influencers themselves as well as influencer marketing agencies. Agency execs at influencer marketing agencies say that they’ve seen a significant uptick over the last 18 months and, even more so, at the end of 2022 in requests for proposals for agency-of-record relationships with brands. The …

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